The K-pop group dancer is the first Korean celebrity to inspire a custom collection for the Italian firm.
ByKaren Mondragón
-February 22, 2021 - 08:08 a.m.EXO's Kai becomes Gucci's new muse, the idol is a fashion icon and inspired the brand's new collection thanks to his style and his love for bears. The SM agency's K-pop group continues with their group hiatus, but each member is focused on their solo projects, from just debuts, shows, dramas, and magazine shoots. Currently, Kai thrilled fans with his latest and most prestigious fashion project. Through ESQUIRE Korea magazine, EXO's Kai revealed his experience of being an Ambassador for Gucci and the muse of the Italian firm, who launched this spring the idol-inspired “Kai Capsule” collection, making him the first and only Korean celebrity to own his own personalized line. From his debut days and trainee days, Kai thinks he has changed a lot over the years , not only physically and mentally, but now he has projects like his debut solo and this very important collaboration, things that he never imagined in the future. Regarding her facet as a soloist, the idol admits that she prepared for 8 months, it was the first time they would hear her voice, so she tried to show something new and unknown to EXO-L.
KAI TALKS ABOUT HIS EXPERIENCE WITH GUCCI
ESQUIRE magazine had the exclusive of Kai and Gucci, the K-pop group dancer explained that the bear is his favorite animal and a symbol with which his fans recognize him, so he chose it as part of the design in the collection, to give a more casual and cute sense to clothing that anyone can wear. The line consists of bags, hoodies, sweaters, purses and backpacks. Kai said he felt very lucky to be the first Korean artist to be a muse for the label, it's a great opportunity for him as a fashion icon. The idol confessed that when he participated for the first time in a campaign with them abroad it was unreal, I didn't think he was really doing something with Gucci. The EXO member considers that the collection and his work as an ambassador is something very significant for him, EXO-L celebrated their new project on social media as the brand is one of the most prestigious in the industry.
In addition to being one of the most relevant groups in K-pop and becoming fashion icons, the boys also succeed alone, as is the case with DO who is ready to make his solo debut with his first album.
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Karen Mondragon
Lover of Geek culture, K-pop and literary sagas. I love bad horror movies, cliché stories, Harry Styles and I think Back To The Future is the best movie trilogy. Amateur fics writer and passionate about my work.