Fernando Alonso has opened his first Kimoa store in Miami, his own sports-inspired sustainable fashion and accessories brand. In this way, the brand of the two-time Formula 1 champion Spanish driver enters the US market to expand throughout North America.
Kimoa was recently sold to SimplyEV, the first one-stop-show dedicated to the sale of environmentally conscious urban mobility accessories. Currently, 70% of Kimoa is controlled by Revolution Brands.
Among his products, electric vehicles for personal mobility and leisure stand out. This company will handle the distribution of Kimoa products, as well as House of Lithium.
Fernando Alonso opens his first Kimoa store in Miami
The inauguration took place on October 19 in Miami. This is the first establishment opened by the Fernando Alonso brand in the United States and will serve to expand the Kimoa brand throughout the North American continent. The Spanish pilot's brand produces all kinds of sporting goods, such as glasses, clothing and accessories, but from a sustainable conception.
SimplyEV is the exclusive distributor for House of Lithium Lifestyle, the company known for its electric bikes, and other brands such as Segway, Minimotors, Swind Bikes, Switch Motorcycles, Trevor Motorcycles, Radinn, GoPro and Aftershokz. Both brands, SimplyEV and Kimoa, share the same philosophy of creating an eco-friendly, authentic and elegant lifestyle inspired by motorsports.
For its part, Apple's reseller, Simply Mac, will manage the network of 50 SimplyEV-Kimoa storefronts that they plan to open across the United States in the next two years.
