"David Gandy Wellwear" was born inspired by the immersive experience in the sector that Gandy has after his 20 years as a model.It will offer a range of products focused on the "emotional well -being" of the customer, based on what he has called the "scientific benefits of wearing soft and comfortable clothes".
"Clothing can have a great impact on our trust, so I wanted to create a range that helps people feel relaxed and safe, that allows people to feel as comfortable as in their own skin," Gandy explained in his statement.
In October, the model will launch a unisex collection of 20 pieces composed of nine main categories: t -shirts, poles, sweatshirts, joggers, hoods, exterior garments, pajamas, luxury clothes and accessories.The color palette of these garments has been designed to be easy to carry and combine, it consists of black, white, blue, jaspeado gray and chaqui.
A collection that makes your customers feel good
"I wanted to eliminate the stress that it involves dressing at all levels, making it easy and accessible," continues Gandy, who has chosen to give a multisensory approach to his garments, as far as comfort, style and adjustment refers, to ensurethat clothes make its customers feel good.
Gandy pointed out that there are scientific studies that demonstrate that the simple fact of touchLyocell and the Modal.
In the selection of tissues its natural functionality has also been taken into account, such as their ability to regulate body temperature or moisture absorption.In addition, textiles have undergone antiolor and antibacterial technical treatments, which reduce the need to wash clothes after each use, which increases the longevity of the garment, has a lower environmental impact and physically improves the user's well -being.
A reflection of himself
"Most people probably associate me with tailoring.The side that you probably don't see, most of my time, is when I am happier and more comfortable on a day -to -day basis;Being a father and raising my little girl, walking kilometers with my dog, traveling for work or simply resting with friends and family, ”shares Gandy.
He adds, "these situations require a different costume: one that remains elegant and well tight, but, above all, one that is practical and comfortable for my skin.I opt for garments that not only reflect the feeling of safety and happiness I feel, but physically reinforce those positive feelings and that mentality through their touch, improving my well -being in the process.Essentially, I want clothes that feel as well against my skin as I feel in it ".
The brand launch will be effective throughout this October through its website in Davidgandywellwear.com.Soon more information will be announced about the countries where the collection will be available.
